Partner with John Whitford to show business owners how your product can help them create, grow, and get more done.
Through sponsored videos, practical tutorials, and dedicated email campaigns, I help turn “That looks interesting” into “Now I understand how I could use this.”
Book a 30-minute call to explore the fit, discuss your goals, and choose the right format.
I'm John Whitford, an entrepreneur and educator who has been building online businesses since 2015. I help everyday people use AI, software, and digital tools to create products, build businesses, and simplify their work.
My approach is hands-on: show the tool, explain what it does, and demonstrate something useful people can do with it. If your product helps entrepreneurs move from an idea to something they can actually launch or use, we may be a great fit.
Show the tool
Demonstrate what it does — plainly, in my own voice.
Explain the value
Make the usefulness obvious, not a feature list.
Do something useful
Give viewers a next step they can actually take.
“Show the tool. Explain what it does. Demonstrate something useful.”
Who you'll reach
My audience includes aspiring entrepreneurs, digital product creators, and established business owners looking for practical ways to grow. They come to me to learn how to:
Ways we can work together
A focused introduction inside a relevant video.
An approximately 30-second mid-roll sponsorship segment that introduces your product, explains its relevance to the topic, and gives viewers a clear next step.
Includes
A good fit for
Building awareness around a clear offer or use case.
Show people what they can do with your product.
A dedicated tutorial, walkthrough, or honest review built around a practical use case for my audience. We'll agree on the angle, then I'll demonstrate your product in a way that helps viewers understand its value and how to get started.
Includes
A good fit for
Products that benefit from explanation, demonstration, or a closer look.
Bring your product to both viewers and subscribers.
Combine a dedicated video with a dedicated email broadcast that introduces your product and gives readers a clear reason to explore it. Your product is the main focus of the email, with messaging coordinated around the video and campaign goal.
Includes
A good fit for
Launches and campaigns that need more room to tell the story across channels.
Multi-video campaigns and recurring sponsorships are also available. Pricing depends on the format, scope, timing, and any additional usage rights or exclusivity. You'll receive a clear proposal before committing.
The standard
I'm especially interested in AI tools, creator software, marketing platforms, and services that help entrepreneurs build and run their businesses. The strongest partnerships give me something worthwhile to show my audience: a problem solved, a task made easier, or a new possibility they can put into practice.
I test before I recommend
Products are reviewed hands-on before any partnership is agreed.
Sponsored content reflects real use
What I show comes from my actual experience with the product.
Every paid partnership is disclosed
Clear disclosure protects the trust that makes this work.
How it works
Tell me what you're building.
Share your product, campaign goals, preferred timing, and budget when you book.
Let's talk for 30 minutes.
We'll explore the audience fit, choose a format, and discuss the deliverables, timeline, and investment.
Confirm the details.
We'll put the scope, payment terms, and any required agreements in writing. Production begins once the agreement and initial payment are complete.
Create, publish, and follow through.
I'll create the content, coordinate any agreed review steps, and publish on schedule. Afterward, I'll share the campaign reporting included in your package.
FAQ
Book a partnership call
Have a product you think my audience would find useful? Tell me a little about it and book a 30-minute call. We'll discuss your goals, answer your questions, and decide whether there's a good fit.
30-minute call · times in your local timezone
Prefer to talk it through first?See how it works